Google introduces tracker to see who paid for election ads in US midterms, but replicating model for LS polls will be tricky

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Ahead of the upcoming Lok Sabha election in 2019, Google has approached the Election Commission to track funding of political ads during the polls. An exercise which was recently launched and concluded during the US midterm elections, Google hopes to replicate the system in India and plans to establish tools to check spread of fake news, pertaining to elections.

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FP Staff

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